1960 Imperial on billboard, Sunset Strip, Los Angeles, Calif. (1959)


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A billboard in Hollywood USA circa 1959 showing a 1960 Imperial from "Vintage Los Angeles".

Below the billboard:
Turner's Liquor Store on Sunset Strip in 1959. In the early 80's Tony Nassimi took ownership and it was re-named Terner's Liquor.... RIP Tony.... The Melody Room, next door, had many incarnations: Filthy McNasty's, The Central, and currently the Viper Room.
- Dario Witer.

 

 

Click on photos to see larger versions

 

 

Photo taken after the name change. "Filthy McNasty's" is next door.

 

 

 

 

The same store in the same location, circa 2023 ... notice the billboard structure still in place, and the famous "Viper Room" next door.

Terner's Liquor Store's last day of operations was May 5, 2023 the block is being torn down to make way for a new multi-storey building development.

 

 

 


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