1963 Imperial, Motorific Slot Car


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Slot car manufactured by Motorific in 1964 of a 1963 Imperial.

From an online description:

Motorific is the brand name of a line of battery-operated slot car toys and related accessories marketed by the Ideal Toy Company from 1964 to the early 1970s. It differed from traditional slot car sets in that the cars were powered independently by a pair of AA batteries, rather than by an electrical connection to the track.

The cars ran on slotted plastic track which was snapped together in various layouts, ranging from a simple oval to elaborate patterns, some featuring jumps and hazards ("Motorific Torture Track").

After removing the detachable slot-car pin, the cars could also be run on the floor, with the front wheels steerable into one of three set positions (left, center, right).

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