Sales training film for Chrysler and Imperial talks up the new "Forward Look" styling for 1955.
Below are several still pictures from the movie. In order to play, just click any of the pictures below--click on a small picture for a small (6.2 Meg) movie, or a large picture to view a larger, high quality clip suitable for viewing in "full-screen" mode; file size is 46 Meg. Left click to view the movie directly, or save to your hard drive by right-clicking and selecting "Save Target As". If you need help viewing, go to our "How To Play Imperial Movies" page. Enjoy!
| "They'll buy new ideas...they'll buy the look of beauty...and because people buy these things..." | |
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| 6.2 Meg | 46 Meg |
| "...they'll buy your new 1955 cars." Shown is the '55 Imperial 4-dr. Custom sedan, "Finest Expression of the Forward Look." | |
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| 6.2 Meg | 46 Meg |
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Chrysler: "America's Most Smartly Different New Car" Imperial: "The Finest Car America Has Yet Produced" |
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| 6.2 Meg | 46 Meg |
| "This is the man who helped design your new cars, under the direction of Chrysler Corporation's Chief Designer, Virgil Exner. He gave your cars the line, the trim, the interiors, the colors, that people want, so you'll be able to sell your cars with confidence, knowing that they're right. Take the line. Your cars have a forward look: the look of moving forward, even when they're standing still." | |
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| 6.2 Meg | 46 Meg |
| "Virgil Exner {left} has given your cars the look of motion." | |
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| 6.2 Meg | 46 Meg |
| "Motion is exciting!" | |
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| 6.2 Meg | 46 Meg |
| "Show them how the windshield wraps around, top and bottom, and how the windshield post sweeps back." | |
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| 6.2 Meg | 46 Meg |
| "And in your new 1955 cars, you have even more that you can sell with confidence." | |
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| 6.2 Meg | 46 Meg |
| "Now, take the trim. People like bright and shining things." | |
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| 6.2 Meg | 46 Meg |
| The 1955 Imperial is shown again as the narrator urges salesmen to talk about "the long forward line." | |
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| 6.2 Meg | 46 Meg |
| "You're selling interiors as beautifully decorated as their homes." | |
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| 6.2 Meg | 46 Meg |
